Guest Post: 4 Ways to Measure the ROI of Your Sales Training

Evaluating the efficiency and effectiveness of an investment is an essential part of running a business.

Since sales are what keep a business running, the return on investment (or ROI) of your sales training is a valuable tool for assessing the company’s performance. ROI measurement is a bit tricky but very useful to companies who want to make the best of their sales teams.

Moreover, choosing a specific training course and the right ROI measurement methods is quite difficult.

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Excellent article that highlights 4 distinct ways to evaluate how effective your sales  training is, in real world applications. 


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