In today’s business world, your personal brand is everything. It is the first impression you leave with colleagues, superiors, partners, clients, and friends. It can make or break your opportunities while opening new doors and potentially shutting others. Most importantly, it is one thing that you have the power to control.

Whether you’re on the hunt for a new career, launching down the path of entrepreneurship, or just wanting to make sure that you are prepared for any new opportunity crossing your path, a strong personal brand can set you apart from the crowd.

Making yourself marketable means that you are “findable.” It also makes you definable and gives you something that allows people to understand what you are about.

Ready to make yourself more marketable and attractive? Here are three super easy but highly effective ways to get yourself started:

1. Optimize Your LinkedIn Presence
In today’s digitally-forward business environment, your LinkedIn page is truly your virtual resume. It will often be one of the initial points of contact with a potential employer, of which will certainly check out your past skills and education. So it is important that you take the time to make your profile impressive.

Simply entering in your past jobs and a few skills won’t cut it if you want to stand out. While it seems completely unfair (and maybe impossible) to express all of your best qualities on your LinkedIn page, it is still necessary to do if you are going to make yourself marketable. Take the time to talk about what you really did in all of your past work positions.

What did you learn? What were your main responsibilities? What aspects of those positions are most relevant to the type of work you want to do in the future?

Source - Read More at: addicted2success.com