Customer retention refers to customers who deliberately pay for your products or services more than once over a period of time. A single loyal customer making several purchases over a year is ultimately more influential than several shoppers that buy once and never again. You can rely on the business…...
The 7 top hotel marketing channels and how to make the most of them
The global online travel market is estimated to be worth an impressive $1 billion in 2030. The demand is there, but are you capturing your share of it? To get your piece of the pie, you need to cover multiple hotel marketing channels and optimize them for direct booking revenue. Hotel…...
How to Hire the Sales Executive Your Company Needs
Finding effective leadership in sales is every bit as difficult as it is vital. You need someone with the authority and experience to set and maintain an effective course for your sales efforts. That, in itself, is a tough task to approach, but it doesn't stop there. That same figure…...
