Sorry to be the bearer of bad news, but a sales slump can, and will likely happen to every business at some point. One minute, your company sales are cruising along, only to be hit by stagnating or plummeting revenue. These speedbumps in growth can be caused by a variety of reasons, but business owners and sales leaders need to be able to recognize early warning signs and commit to the right steps to get back on the path to success. Too often, there is pressure to do more, when instead the approach should be on doing the right things better.
Current business conditions have brought many new obstacles and distractions which have salespeople’s heads spinning as they try to determine effective next steps. The new sales landscape has also made holding salespeople accountable challenging for owners and sales leaders.
If this sounds familiar, it is time to usher your salespeople into a new normal that will make them stronger and more resilient performers.
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