The bottom line is that sales is all about earnings. You don’t want to spend a dime on anything that’s not going to work towards earning you more money quickly. That said, if you could earn the profits that you’re getting now without having to pay any salaries, then you’d run your company without any employees.
The Necessity of Strong Sales Talent
That fact is that running a sales business without a sales team would be impossible. You’re earning power increases dramatically when you find the sales talent that you need to help close deals and bring in profits. A talented new salesperson is worth every penny that you invest.
The Risk of Mediocre Personnel
If you hire a candidate that can’t find their footing, you can’t afford to waste time paying them while you’re operating at a loss. It’s as simple as that – your business runs on its sales talent and you need a guarantee that you’re going to create a successful team. So why hesitate to invest money in something that has been proven to immediately benefit your company?
Source - Read More at: money.ca