When you apply for a job it’s tempting to do anything you can to stand out. Sometimes that’s a good idea. If, for example, you’re a long-shot candidate, it might make sense to make a joke, try something bold, or make a big statement through your cover letter to get the recruiter’s attention.
There are limits to how helpful that can be, and there’s absolutely bad attention. Your goal in applying is to get an interview. It’s not to have the recruiter talk to other people about your candidacy without even considering calling you in for an interview.
These are common mistakes that happen during the interview process (not just on cover letters). If you avoid them you’ll have a much better chance of getting hired.
1. Don’t insult the company
It’s fine to tell the company all the positive things you bring to the table. You can even talk about your history of improving processes, increasing sales, or otherwise making the companies you work at better.
You should never point out what you think the company is doing wrong. That’s presumptuous and a tad obnoxious. It’s also possible that you don’t have the full picture and by being bold you’ll just look silly.
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