More than ever, sales teams are struggling with unqualified leads, missed sales goals, and lost opportunities. Increasingly, company and sales leaders are turning to coaching as a solution.

And, why not? Executive and personal-effectiveness coaching have historically yielded great results. According to the International Coach Federation, the average company can expect a return of 7 times the initial investment in coaching.*

Shouldn’t the same be expected from sales coaching?

Yes. Even more. But both the approach to sales coaching, and the results, are pretty erratic.

What we commonly see are sales managers and leaders who:

Don’t have time to coach
Aren’t sure what sales coaches are supposed to do
Don’t have access to the tools and resources that can help them get the most of coaching
Don’t establish consistent rhythm of coaching conversations
Can’t lead a great coaching conversation

Source - Read More at: www.rainsalestraining.com