Digital transformation is no longer optional for businesses — it’s mandatory. Companies must integrate technology into their business models in order to thrive. This requires 21st-century business leaders who can rethink the role of technology to enhance the customer experience, create competitive advantages, and drive productivity. In truth, digital transformation is business transformation.

As a result, the makeup of the C-suite is changing significantly. CEOs increasingly are recruiting new members to join their teams and oversee strategic digital initiatives. These additions include chief digital officers, chief product officers, and chief customer experience officers

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